Life along the northern coasts is shaped by resilience, ingenuity, and deep ties to the sea. These are communities where age-old traditions live on: in the craftsmanship of a fishing boat, the brewing of local beer, or the stories told in a harbour café.
Visiting these places offers more than scenic beauty — it offers connection. You’ll meet the makers and doers who preserve their way of life amid wild landscapes, and taste the flavours of the North drawn straight from land and sea.
In our curated Your Choice experiences, we invite you to step into these vibrant coastal worlds. Share a story, raise a glass, and experience life at the edge of the map.
Speed across Norway’s island-studded coast aboard a RIB, bound for Ocean Farm 1 — the world’s first offshore fish farm. Learn how technology and sustainability are reshaping aquaculture, then visit the charming island of Sula, where colourful houses and fishing boats tell stories of coastal life.
Go behind the scenes at Frøya Brewery, where craft beer reflects the flavours and spirit of Norway’s coastal culture. Sample a flight of unique brews, expertly paired with local snacks, and meet the passionate brewers keeping this maritime tradition alive.
Discover the culinary heart of Norway’s Lofoten Islands. Stroll through traditional fishing villages, meet local producers, and sample delicacies shaped by the sea — from dried fish to artisan cheeses and seasonal treats. A true taste of life in this remote Arctic archipelago.